Conference Sessions

Tuesday, November 17

Welcome Remarks:
Milestone Message - Celebrating 50 Years of Activism

Keith Stroup has devoted his career and life supporting legalization of cannabis, and will deliver remarks on the milestone of 50 years of activism that NORML has provided to the movement. He will highlight the 50-year journey of NORML and comment on the progress of cannabis legislation across the United States. He'll discuss ballot initiatives in several states post-election and highlight some of the most obvious road blocks to total Federal legalization and removal of cannabis from Schedule 1. As Founder of NORML, Stroup will give us his vision for NORML today as well as for the next few years of its advocacy work and mission. Finally, he will give encouraging words to supporters, activists, and hard-working business people in the industry who remain brave and continue to trailblaze forward under very challenging times.

R. Keith Stroup, Esq.

Founder, NORML

Keynote Address:
In Conversation with Calvin Frye - A Cannabis Pioneer Speaks

Titan, icon and trailblazer, Calvin Frye has been pivotal in the progression of the cannabis movement throughout the United States from the beginning of legalized medical cannabis. As an activist, Mr. Frye travels all over the United States to help shape and pass current MMJ legislation. He has appeared in numerous documentaries and television shows and has been featured in many magazines as one of the premier voices in cannabis. He has helped build the cannabis industry from its beginnings alongside some of the founders of the MMJ industry (Dennis Peron and Richard Eastman) as well as many of the industry pioneering groups in Los Angeles such as Americans For Safe Access and NORML. Mr. Frye has one of the oldest Pre-Interim Control Ordinance businesses in Los Angeles and is one of the first dispensary owners in the entire country (Cloneville, Compassionate Caregivers, Studio City), and was recently awarded as part owner of one of the highly sought after West Hollywood edible consumption lounge licenses.

Interviewed by Jeremy Berke, Senior Reporter at Business Insider.

Calvin Frye

Founder, Cloneville, Compassionate Caregivers Studio City; Pioneer, Activist, Entrepreneur

Jeremy Berke

Senior Reporter, Business Insider

CEO Roundtable #1: The Titans

Candid discussions with top CEOs covering: the Impact of COVID-19; politics; capital fundraising; supply chains; trends; the future.

Roz McCarthy

Founder & CEO, Minorities for Medical Marijuana (M4MMJ)

David O'Brien

President & CEO, Massachusetts Cannabis Business Association

Geoff Whaling

President, Collective Growth Corporation

Memories, Observations and Prognostications

28% of the US population lives in an adult-use market and over 65% of Americans have access to medical cannabis. The modern cannabis era was born with the passage of Prop 215 in California in 1996 and has accelerated significantly since Colorado and Washington legalized it for adult-use in 2012. We have since seen a boom and bust in the Canadian equity markets, witnessed wide-spread Federal raids, experienced an industry-wide vaping issue, been deemed ‘essential’ and seen legal markets around the world emerge with government support. Four states are poised to legalize adult-use cannabis in the upcoming election, and federal legalization is now simply an inevitability. Pro-cannabis legislation sweeping across the country and across countries around the world has tremendous implications for investment and trade with enormous impact for alcohol, medicine, climate change, social justice, civil rights, cognitive liberty and collective consciousness.

A cannabis futurist, strategist and internationally recognized speaker, Sumit Mehta is the founder and CEO of San Francisco-based cannabis investment firm MAZAKALI as well as the author of the GreenPaper®, an authoritative industry voice read by over 50,000 subscribers across 65 countries. In 2017, Sumit predicted that we could see effective federal legalization in 2021, a forecast that may prove quite prescient given recent comments by Kamala Harris on the topic. In this session, Sumit will share his views on major trends to watch in the years and decades ahead. Prior to his cannabis career, Sumit spent twenty years on Wall St. at firms including Merrill Lynch, UBS and Raymond James; leaving JP Morgan in 2016 to launch MAZAKALI. Sumit is the former Director of Finance at the Arcview Group, serves on several cannabis company boards, and is the Vice-Chair of the Banking and Financial Services committee for the National Cannabis Industry Association.

Sumit Mehta

CEO, MAZAKALI

Regulation Roundtable #1: Regulation Across the USA

Get first-hand information on the regulatory status of several states across the regions of the USA. Discussions will be had that are focused on licensing, social equity, opportunities, and roadblocks to legalization.

Virtual Tour: Etain Dispensary, Rising to the Challenge

On-site tour of Etain Health's Manhattan dispensary, a woman-owned business. Intimate look at the newly opened Etain Health dispensary in NYC.

Kelley Crosson

Horticulture & Cannabis Consultant

Sang Choi

Etain Health, Pharmacist Dispensary Director, Downstate Region

Canada & Cannabis: A Deep Look from Inside

Canada was one of the of the first countries to go fully legalized in October of 2018. We will get a first-hand report from Canadian experts as to how legalization has proliferated, been rolled out, managed and flourished. Interviews with Canadian cannabis Czars and cannabis busines owners.

CEO Roundtable #2: The Titans

Candid discussions with top CEOs covering: the impact of COVID-19; politics; capital fundraising; supply chains; trends; the future.

Celeste Miranda

CEO, MACE Media Group

Dr. Stu Titus

CEO, Medical Marijuana, Inc.

Keiko Beatie

CEO, Greenwave Relations

Opportunities in Psychedelics: Health, Wellness & Business

This session will highlight the emergence of Psychedelics from the 1960s until now. An energetic discussion will be had as to how Psychedelics got included as part of the Schedule 1 listing. This panel will also highlight the topic as an investment opportunity with its attributes as a health and wellness possibility.

Keiko Beatie

CEO, Greenwave Relations

Ariel Clark, Esq.

Founder, Clark Howell LLP

Joe Moore

Co-Founder, Psychedelics Today

The Legalization of Cannabis & Future Business Opportunities in New York, New Jersey & Connecticut

Cannabis laws in New York, New Jersey and Connecticut are changing rapidly and will create a multitude of new business opportunities in the most ethnically and geographically diverse region in the nation. Our panel will provide insight into the state of medical cannabis, the emergence of adult-use cannabis businesses and how to begin the process of raising capital to help you reach your goals. Moderated by Kelley Crosson.

Julianne Avallone

Legal Director, Department of Consumer Protection, State of Connecticut

Axel Bernabe

Assistant Counsel to the Governor for Health, NYS Executive Chamber

Jeff Brown

Assistant Commissioner Medical Marijuana, NJ Department of Health

Kelley Crosson

Horticulture & Cannabis Consultant

Wednesday, November 18

Keynote: In Conversation with Industry Titan Bruce Linton

Industry Titan, Bruce Linton is one of the earliest trailblazers in the global marijuana industry. Under Linton’s leadership and as Founder and former Chairman of Canopy Growth Corporation (CGC), formerly Tweed Marijuana Incorporated, CGC was the first cannabis company to be listed on the TSX and the NYSE stock exchanges. Linton continues to build companies and success while pointing his efforts on the hemp industry and the hemp global supply chain. Recently, Linton co-founded Collective Growth Corporation a special purpose acquisition company or “SPAC” which raised over $150MM during the pandemic.

Interviewed by Jeremy Berke, Senior Reporter at Business Insider.

Bruce Linton

Chairman & CEO, Collective Growth Corporation (NASDAQ:CGROU)

Jeremy Berke

Senior Reporter, Business Insider

CEO Roundtable #3: The Titans

Candid discussions with top CEOs covering: the impact of COVID-19; politics; capital fundraising; supply chains; trends; the future.

Leonard Marshall

Managing Partner & CEO, Marshall Procida Development Group LLC

Gia Morón

President Women Grow;
CEO, GVM Communications, Inc.

Chloe Villano

Founder & CEO, Cloverleaf University

Regulation Roundtable #2: Regulation Across the USA

Get first-hand information on the regulatory status of several states across the regions of the USA. Discussions will be had that are focused on licensing, social equity, opportunities, and roadblocks to legalization.

Hemp Supply Chain: Ready for Building

We will take a deep dive into the need for both domestic and international hemp supply chains encompassing cooperation among our own states right here in the USA and among nations. There is an abyss on both fronts (domestic and international) regarding thriving hemp supply chains that are sorely needed. Discussions include how we create, monitor, legislate, and implement a proper hemp supply that incorporates food to pharma considerations.

Pathway to FDA Approval for CBD

Since the passage of the Agricultural Improvement Act of 2018 (the 2018 Farm Bill), the FDA has drawn lines in the sand regarding what can be asserted about CBD products and what can’t. It is the very passing of the 2018 Farm Bill that caused the preponderance of CBD products to appear on the market. What is the pathway to FDA approval of CBD products and how will they be allowed to be marketed if not as a drug, or a supplement, or treatment of some kind? When will we see a final guideline and decision? We discuss the issues with government experts and CBD business owners.

The American Hemp Industry: A US States and Stakeholder Perspective

We will review the implementation of the 2018 Farm Bill, the current state of regulations and what it all means for the hemp industry on a federal and state level. In addition, a wide range of topics will be presented by industry experts including: THC testing/compliance considerations; selecting genetics, understanding certificates of analysis, best practices and new innovations in farm equipment.

Alex Seleznov

Treasurer, Board Member, National Hemp Association

CEO Roundtable #4 The Titans

Candid discussions with top CEOs covering: the Impact of COVID-19; politics; capital fundraising; supply chains; trends; the future.

Sherri Franklin

Co-founder, GoVerde Enterprise Development Corporation

Calvin Frye

Founder, Cloneville, Compassionate Caregivers Studio City

Andi Goldman

Managing Member, Equitas Partners Fund

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